
Using the Shopify platform, we took EquiVison from a website they were embarrassed for customers to see, to a major marketing and sales tool for the company.
Using social media, Facebook Advertising, and content, we increased monthly sales more than 2,500% within a very short time.
One Ad Campaign Increased sales
Annual Income Growth
Return on Ad Spend
EquiVision was the “best-kept secret” when it came to being known in the horse industry. The previous website was outdated, and the owners were embarrassed to even send clients there. It was also cumbersome for the employees to manage the few sales that would come in through the website. Equiseen built a brand new website on the Shopify platform to match their updated product labels. Additionally, we manage all of the social platforms, content creation, webinars, and email marketing.
Results
Within a short period of time after launching the website, online sales increased 2,500%. The employees could now manage the incoming sales much easier and track inventory through the website. They could see analytic data and link the website to Facebook, which allowed us to conduct remarketing campaigns. They were also able to see the people who abandoned the checkout pages and remarket to those people as well. The new website is now the cornerstone of all their marketing efforts.
ClientEquiVision Inc.ServicesE-Commerce Web Design, Social Media Marketing, Email Marketing, Content CreationYear2017Linkwww.EquiVision.com